<?xml version="1.0"?>
<ncbs_columns>
  <row>
    <id>9</id>
    <title>Bank Blitz Memo, December 2008</title>
    <date>Saturday, December 30, 2006</date>
    <description>An on-line retailer reminds us that word-of-mouth advertising is earned, not bought.</description>
    <link>http://www.bankstocks.com/ArticleViewer.aspx?ArticleID=5571&amp;ArticleTypeID=2</link>
  </row>
  <row>
    <id>10</id>
    <title>Martin on Retailing, Amer. Banker</title>
    <date>Friday, January 02, 2009</date>
    <description>Saying "No" today shouldn't feel like "No" forever to a customer.&#xD;
(American Banker subscription required)</description>
    <link>http://www.americanbanker.com/article.html?id=20081231U85244Z2</link>
  </row>
  <row>
    <id>8</id>
    <title>Bank Blitz Memo, January 2009</title>
    <date>Monday, February 02, 2009</date>
    <description>In turbulent times, are you and your team as prepared as possible for whatever comes next?</description>
    <link>http://www.bankstocks.com/ArticleViewer.aspx?ArticleID=5640&amp;ArticleTypeID=2</link>
  </row>
  <row>
    <id>11</id>
    <title>Martin on Retailing, Amer. Banker</title>
    <date>Friday, February 06, 2009</date>
    <description>Don't let customer service be a cost-cutting casualty.  (American Banker subscription required)</description>
    <link>http://www.americanbanker.com/article.html?id=20090205L2C9SEF5</link>
  </row>
  <row>
    <id>12</id>
    <title>The In-Store Advantage Letter</title>
    <date>Sunday, February 15, 2009</date>
    <description>Everyday Genius, An Unexpected Upgrade</description>
    <link>http://instorebankspace.com/newsletter/2009/02/15</link>
  </row>
  <row>
    <id>13</id>
    <title>Bank Blitz Memo</title>
    <date>Monday, February 23, 2009</date>
    <description>Are your team members as prepared to save a customer relationship as they are to sell a new one?</description>
    <link>http://bankstocks.com/ArticleViewer.aspx?ArticleID=5684&amp;ArticleTypeID=2</link>
  </row>
  <row>
    <id>14</id>
    <title>The In-Store Advantage</title>
    <date>Sunday, March 01, 2009</date>
    <description>Don't Discount Yourself , Fees Don't Fail Me Now</description>
    <link>http://instorebankspace.com/newsletter/2009/03/01</link>
  </row>
  <row>
    <id>15</id>
    <title>Martin on Retailing, Amer. Banker</title>
    <date>Friday, March 06, 2009</date>
    <description>No Marketing Budget?  No Problem.</description>
    <link>http://americanbanker.com/article.html?id=20090305A2TIC5OJ</link>
  </row>
  <row>
    <id>16</id>
    <title>The In-Store Advantage</title>
    <date>Sunday, March 15, 2009</date>
    <description>You Following Me Here?, A Little "Free" Advice</description>
    <link>http://instorebankspace.com/newsletter/2009/03/15</link>
  </row>
  <row>
    <id>18</id>
    <title>The In-Store Advantage</title>
    <date>Wednesday, April 01, 2009</date>
    <description>An Exquisite Inattention to Detail, An 800 LB Gorilla</description>
    <link>http://instorebankspace.com/newsletter/2009/04/01</link>
  </row>
  <row>
    <id>17</id>
    <title>Bank Blitz Memo</title>
    <date>Thursday, April 02, 2009</date>
    <description>Does your on-line bank complement or compete with your branch network?</description>
    <link>http://www.bankstocks.com/ArticleViewer.aspx?ArticleID=5747&amp;ArticleTypeID=2</link>
  </row>
  <row>
    <id>20</id>
    <title>The In-Store Advantage</title>
    <date>Wednesday, April 15, 2009</date>
    <description>Managing to Improve Training, A Master Attitude</description>
    <link>http://instorebankspace.com/newsletter/2009/04/15</link>
  </row>
  <row>
    <id>19</id>
    <title>Martin on Retailing, Amer. Banker</title>
    <date>Thursday, April 30, 2009</date>
    <description>Do Clients Know They Are Appreciated?</description>
    <link>http://americanbanker.com/article.html?id=200904023Q245TSF</link>
  </row>
  <row>
    <id>22</id>
    <title>The In-Store Advantage</title>
    <date>Friday, May 01, 2009</date>
    <description>Signs of Effectiveness, Drafting Your Future</description>
    <link>http://instorebankspace.com/newsletter/2009/05/01</link>
  </row>
  <row>
    <id>21</id>
    <title>Bank Blitz Memo</title>
    <date>Saturday, May 02, 2009</date>
    <description>Heard on the Tweet</description>
    <link>http://www.bankstocks.com/ArticleViewer.aspx?ArticleID=5805&amp;ArticleTypeID=2</link>
  </row>
  <row>
    <id>24</id>
    <title>The In-Store Advantage</title>
    <date>Friday, May 15, 2009</date>
    <description>Better Latte Than Never, Not That They'd Notice</description>
    <link>http://instorebankspace.com/newsletter/2009/05/15</link>
  </row>
  <row>
    <id>23</id>
    <title>Martin on Retailing, Amer. Banker</title>
    <date>Saturday, May 16, 2009</date>
    <description>Let Your Front Lines Know You "Get It"</description>
    <link>http://americanbanker.com/article.html?id=20090430R7786F7O</link>
  </row>
  <row>
    <id>26</id>
    <title>The In-Store Advantage</title>
    <date>Monday, June 01, 2009</date>
    <description>If The Shoe Fits, Some Timely Training</description>
    <link>http://instorebankspace.com/newsletter/2009/06/01</link>
  </row>
  <row>
    <id>25</id>
    <title>Bank Blitz Memo</title>
    <date>Tuesday, June 02, 2009</date>
    <description>Some Assembly Required</description>
    <link>http://www.bankstocks.com/ArticleViewer.aspx?ArticleID=5849&amp;ArticleTypeID=2</link>
  </row>
  <row>
    <id>28</id>
    <title>The In-Store Advantage</title>
    <date>Monday, June 15, 2009</date>
    <description>Keep on Trucking, Call My Agent</description>
    <link>http://instorebankspace.com/newsletter/2009/06/15</link>
  </row>
  <row>
    <id>27</id>
    <title>Martin on Retailing, Amer. Banker</title>
    <date>Tuesday, June 16, 2009</date>
    <description>For Positive Results, Avoid Negativity</description>
    <link>http://americanbanker.com/article.html?id=20090604U7A8QBAZ</link>
  </row>
  <row>
    <id>29</id>
    <title>In-Store Advantage</title>
    <date>Wednesday, July 01, 2009</date>
    <description>Give Them a Break, A Class Act</description>
    <link>http://instorebankspace.com/newsletter/2009/07/01</link>
  </row>
  <row>
    <id>30</id>
    <title>The Bank Blitz Memo</title>
    <date>Thursday, July 02, 2009</date>
    <description>Cup Half-Full</description>
    <link>http://bankstocks.com/ArticleViewer.aspx?ArticleID=5899&amp;ArticleTypeID=2</link>
  </row>
  <row>
    <id>32</id>
    <title>The In-Store Advantage</title>
    <date>Wednesday, July 15, 2009</date>
    <description>Not McLovin It, Following the Text</description>
    <link>http://instorebankspace.com/newsletter/2009/07/15</link>
  </row>
  <row>
    <id>31</id>
    <title>Martin on Retailing</title>
    <date>Thursday, July 16, 2009</date>
    <description>Branch Managers Set Tone for Manners</description>
    <link>http://www.americanbanker.com/article.html?id=20090701ZD544FY8</link>
  </row>
  <row>
    <id>34</id>
    <title>The In-Store Advantage</title>
    <date>Saturday, August 01, 2009</date>
    <description>The Magic of Perseverance, They Still Don't Get It</description>
    <link>http://instorebankspace.com/newsletter/2009/08/01</link>
  </row>
  <row>
    <id>33</id>
    <title>The Bank Blitz Memo</title>
    <date>Monday, August 03, 2009</date>
    <description>The Uphill Stages:&#xD;
In tough times, don't let exceptional efforts go unnoticed.</description>
    <link>http://bankstocks.com/ArticleViewer.aspx?ArticleID=5938&amp;ArticleTypeID=2</link>
  </row>
  <row>
    <id>36</id>
    <title>In-Store Advantage Letter</title>
    <date>Saturday, August 15, 2009</date>
    <description>Didn't Mean to Intrude, Seeing Red</description>
    <link>http://instorebankspace.com/newsletter/2009/08/15</link>
  </row>
  <row>
    <id>35</id>
    <title>Martin on Retailing Amer.Banker</title>
    <date>Sunday, August 16, 2009</date>
    <description>Good Will Can be a Sales Mind-Changer</description>
    <link>http://www.americanbanker.com/issues/174_151/viewpoint_good_will_can_be_a_sales_mind_changer-1000747-1.html</link>
  </row>
  <row>
    <id>38</id>
    <title>The In-Store Advantage</title>
    <date>Tuesday, September 01, 2009</date>
    <description>Rock Solid Service, Stay Seated For This One</description>
    <link>http://instorebankspace.com/newsletter/2009/09/01</link>
  </row>
  <row>
    <id>37</id>
    <title>The Bank Blitz Memo</title>
    <date>Wednesday, September 02, 2009</date>
    <description>Owning the Experience</description>
    <link>http://bankstocks.com/ArticleViewer.aspx?ArticleID=5950&amp;ArticleTypeID=2</link>
  </row>
  <row>
    <id>40</id>
    <title>The In-Store Advantage</title>
    <date>Tuesday, September 15, 2009</date>
    <description>The Art of Marketing, Not So Trivial Trinkets</description>
    <link>http://instorebankspace.com/newsletter/2009/09/15</link>
  </row>
  <row>
    <id>39</id>
    <title>Martin on Retailing, Amer. Banker</title>
    <date>Wednesday, September 16, 2009</date>
    <description>In our increasingly demanding branch environments, coaching shouldn't be a spectator sport.</description>
    <link>http://www.americanbanker.com/issues/174_171/managing_with_the_player_coach_model-1001672-1.html</link>
  </row>
  <row>
    <id>42</id>
    <title>The In-Store Advantage</title>
    <date>Thursday, October 01, 2009</date>
    <description>Trying to Control Ourselves, Appreciating Appreciation</description>
    <link>http://instorebankspace.com/newsletter/2009/10/01</link>
  </row>
  <row>
    <id>41</id>
    <title>Bank Blitz Memo</title>
    <date>Friday, October 02, 2009</date>
    <description>Crossed-Up Sales Efforts: To make more cross-sales, focus on earning the right to ask for one in the first place.</description>
    <link>http://bankstocks.com/ArticleViewer.aspx?ArticleID=5979&amp;ArticleTypeID=2</link>
  </row>
  <row>
    <id>44</id>
    <title>The In-Store Advantage</title>
    <date>Thursday, October 15, 2009</date>
    <description>Lost in a Crowd, A Chili Reception</description>
    <link>http://instorebankspace.com/newsletter/2009/10/15</link>
  </row>
  <row>
    <id>43</id>
    <title>Martin on Retailing, Amer. Banker</title>
    <date>Friday, October 16, 2009</date>
    <description>Jobs are Temporary; Failure Can Be, Too</description>
    <link>http://www.americanbanker.com/issues/174_190/jobs_are_temporary_failure_can_be_too-1002580-1.html</link>
  </row>
  <row>
    <id>46</id>
    <title>The In-Store Advantage</title>
    <date>Sunday, November 01, 2009</date>
    <description>Higher Priorities?, Experience by Committee</description>
    <link>http://instorebankspace.com/newsletter/2009/11/01</link>
  </row>
  <row>
    <id>48</id>
    <title>The In-Store Advantage</title>
    <date>Sunday, November 15, 2009</date>
    <description>A Little Dream Time, Looking Up or Looking Down?</description>
    <link>http://instorebankspace.com/newsletter/2009/11/15</link>
  </row>
  <row>
    <id>47</id>
    <title>Martin on Retailing, Amer. Banker</title>
    <date>Tuesday, November 17, 2009</date>
    <description>During a period when more pressure than usual is on us to cross-sell products, the temptation to pile on the marketing is natural. Sometimes saying "less is more" has merit.</description>
    <link>http://www.americanbanker.com/issues/174_214/avoiding_message_overload_in_branches-1003708-1.html</link>
  </row>
  <row>
    <id>45</id>
    <title>The Bank Blitz Memo</title>
    <date>Wednesday, November 18, 2009</date>
    <description>Getting in Your Wallet </description>
    <link>http://bankstocks.com/ArticleViewer.aspx?ArticleID=5993&amp;ArticleTypeID=2</link>
  </row>
  <row>
    <id>49</id>
    <title>The In-Store Advantage</title>
    <date>Tuesday, December 01, 2009</date>
    <description>Gobbling Up Attention, Hard Topping That</description>
    <link>http://instorebankspace.com/newsletter/2009/12/01</link>
  </row>
  <row>
    <id>50</id>
    <title>Martin on Retailing, Amer. Banker</title>
    <date>Saturday, December 05, 2009</date>
    <description>Leading with a Sales Pitch, Striking Out</description>
    <link>http://www.americanbanker.com/issues/174_232/leading-with-a-sales-pitch-1004765-1.html</link>
  </row>
  <row>
    <id>52</id>
    <title>The In-Store Advantage</title>
    <date>Tuesday, December 15, 2009</date>
    <description>A Basic Mistake, Maybe Lighten Up a Bit</description>
    <link>http://instorebankspace.com/newsletter/2009/12/15</link>
  </row>
  <row>
    <id>51</id>
    <title>The Bank Blitz Memo</title>
    <date>Wednesday, December 16, 2009</date>
    <description>The Supporting Cast - Smart leaders know to acknowledge the folks outside of the spotlight as well.</description>
    <link>http://bankstocks.com/ArticleViewer.aspx?ArticleID=6012&amp;ArticleTypeID=2</link>
  </row>
  <row>
    <id>54</id>
    <title>The In-Store Advantage</title>
    <date>Friday, January 01, 2010</date>
    <description>It Keeps You Running, Maintaining Customer Trust</description>
    <link>http://instorebankspace.com/newsletter/2010/01/01</link>
  </row>
  <row>
    <id>56</id>
    <title>The In-Store Advantage</title>
    <date>Friday, January 15, 2010</date>
    <description>Warming Up Potential Customers, More Input Produces More Output</description>
    <link>http://instorebankspace.com/newsletter/2010/01/15</link>
  </row>
  <row>
    <id>53</id>
    <title>Martin on Retailing, Amer. Banker</title>
    <date>Saturday, January 16, 2010</date>
    <description>Putting Your Best (Web) Foot Forward</description>
    <link>http://www.americanbanker.com/issues/174_248/put-your-best-web-foot-forward-1005626-1.html</link>
  </row>
  <row>
    <id>55</id>
    <title>Bank Blitz Memo</title>
    <date>Saturday, January 16, 2010</date>
    <description>Are You Experienced?</description>
    <link>http://bankstocks.com/ArticleViewer.aspx?ArticleID=6026&amp;ArticleTypeID=2</link>
  </row>
  <row>
    <id>57</id>
    <title>The In-Store Advantage</title>
    <date>Monday, February 01, 2010</date>
    <description>Drafting Your Own Story, Coffee House Blues</description>
    <link>http://instorebankspace.com/newsletter/2010/02/01</link>
  </row>
  <row>
    <id>58</id>
    <title>The Bank Blitz Memo</title>
    <date>Wednesday, February 03, 2010</date>
    <description>Who Works for Whom?</description>
    <link>http://bankstocks.com/ArticleViewer.aspx?ArticleID=6057&amp;ArticleTypeID=2</link>
  </row>
  <row>
    <id>59</id>
    <title>Martin on Retailing, Amer. Banker</title>
    <date>Thursday, February 04, 2010</date>
    <description>Keep it Simple, Steady on Front Line</description>
    <link>http://www.americanbanker.com/issues/175_23/keep-it-simple-1006756-1.html</link>
  </row>
  <row>
    <id>60</id>
    <title>The In-Store Advantage</title>
    <date>Monday, February 15, 2010</date>
    <description>Art and Science, Take Me to Court</description>
    <link>http://instorebankspace.com/newsletter/2010/02/15</link>
  </row>
  <row>
    <id>63</id>
    <title>The In-Store Advantage</title>
    <date>Monday, March 01, 2010</date>
    <description>Well, That's Not Cool, Miraculous Leadership</description>
    <link>http://instorebankspace.com/newsletter/2010/03/01</link>
  </row>
  <row>
    <id>64</id>
    <title>Martin on Retailing, Amer. Banker</title>
    <date>Wednesday, March 03, 2010</date>
    <description>Make a Friend; Don't Just "Be Friendly" to Get Sales</description>
    <link>http://www.americanbanker.com/issues/175_42/dont-just-be-friendly-to-get-sales-1015402-1.html</link>
  </row>
  <row>
    <id>65</id>
    <title>The In-Store Advantage</title>
    <date>Monday, March 15, 2010</date>
    <description>Total Recall, Some Heavy Lifting Required</description>
    <link>http://instorebankspace.com/newsletter/2010/03/15</link>
  </row>
  <row>
    <id>61</id>
    <title>The Bank Blitz Memo</title>
    <date>Tuesday, March 16, 2010</date>
    <description>No Upgrade Available</description>
    <link>http://bankstocks.com/ArticleViewer.aspx?ArticleID=6073&amp;ArticleTypeID=2</link>
  </row>
  <row>
    <id>66</id>
    <title>The In-Store Advantage</title>
    <date>Thursday, April 01, 2010</date>
    <description>Work of Art, A Bad Journal Entry</description>
    <link>http://instorebankspace.com/newsletter/2010/04/01</link>
  </row>
  <row>
    <id>69</id>
    <title>The In-Store Advantage</title>
    <date>Thursday, April 15, 2010</date>
    <description>Come On, Get Happy; Getting the Message</description>
    <link>http://instorebankspace.com/newsletter/2010/04/15</link>
  </row>
  <row>
    <id>67</id>
    <title>Martin on Retailing, Amer. Banker</title>
    <date>Friday, April 16, 2010</date>
    <description>Evolve, The World's Doing It</description>
    <link>http://www.americanbanker.com/issues/175_62/evolve-the-worlds-doing-it-1016900-1.html</link>
  </row>
  <row>
    <id>68</id>
    <title>The Bank Blitz Memo</title>
    <date>Friday, April 16, 2010</date>
    <description>Owning Our Results: Smart business owners know that they succeed or fail one customer at a time.</description>
    <link>http://bankstocks.com/ArticleViewer.aspx?ArticleID=6094&amp;ArticleTypeID=2</link>
  </row>
  <row>
    <id>70</id>
    <title>The In-Store Advantage</title>
    <date>Saturday, May 01, 2010</date>
    <description>An Effective Lobbyist, A Healthy Dose of Laughter</description>
    <link>http://instorebankspace.com/newsletter/2010/05/01</link>
  </row>
  <row>
    <id>73</id>
    <title>The In-Store Advantage</title>
    <date>Saturday, May 15, 2010</date>
    <description>Fishing for Great Service, They Can't Hear Me Now</description>
    <link>http://instorebankspace.com/newsletter/2010/05/15</link>
  </row>
  <row>
    <id>72</id>
    <title>Martin on Retailing, Amer. Banker</title>
    <date>Sunday, May 16, 2010</date>
    <description>Sound Advice in Low Key</description>
    <link>http://www.americanbanker.com/issues/175_86/sound-advice-in-low-key-1018760-1.html</link>
  </row>
  <row>
    <id>71</id>
    <title>Bank Blitz Memo</title>
    <date>Monday, May 17, 2010</date>
    <description>Do Your Bidding</description>
    <link>http://bankstocks.com/ArticleViewer.aspx?ArticleID=6115&amp;ArticleTypeID=2</link>
  </row>
  <row>
    <id>74</id>
    <title>The In-Store Advantage</title>
    <date>Tuesday, June 01, 2010</date>
    <description>My Kind of Town, High Value in Low Tech Marketing</description>
    <link>http://instorebankspace.com/newsletter/2010/06/01</link>
  </row>
  <row>
    <id>75</id>
    <title>Martin on Retailing, Amer. Banker</title>
    <date>Thursday, June 03, 2010</date>
    <description>Control What You Can, Ignore the Rest</description>
    <link>http://www.americanbanker.com/issues/175_105/vp-martin-control-what-you-can-1020248-1.html</link>
  </row>
  <row>
    <id>77</id>
    <title>The In-Store Advantage</title>
    <date>Tuesday, June 15, 2010</date>
    <description>Training that Computes, Didn't Mean to Intrude</description>
    <link>http://instorebankspace.com/newsletter/2010/06/15</link>
  </row>
  <row>
    <id>79</id>
    <title>The In-Store Advantage</title>
    <date>Thursday, July 01, 2010</date>
    <description>Can I Get an Upgrade, No Really...It's Not About You</description>
    <link>http://instorebankspace.com/newsletter/2010/07/01</link>
  </row>
  <row>
    <id>76</id>
    <title>The Bank Blitz Memo</title>
    <date>Friday, July 02, 2010</date>
    <description>Honestly Speaking</description>
    <link>http://bankstocks.com/ArticleViewer.aspx?ArticleID=6131&amp;ArticleTypeID=2</link>
  </row>
  <row>
    <id>78</id>
    <title>Martin on Retailing, Amer. Banker</title>
    <date>Friday, July 02, 2010</date>
    <description>Make the Last Impression Count</description>
    <link>http://www.americanbanker.com/issues/175_125/vp-martin-last-impressions-1021681-1.html</link>
  </row>
  <row>
    <id>80</id>
    <title>The In-Store Advantage</title>
    <date>Thursday, July 15, 2010</date>
    <description>Hear. And Now., What Exactly Did We Witness?</description>
    <link>http://instorebankspace.com/newsletter/2010/07/15</link>
  </row>
  <row>
    <id>81</id>
    <title>The In-Store Advantage - 8/1/10</title>
    <date>Sunday, August 01, 2010</date>
    <description>Life Lessons on the D Train, Overcoming Reservations</description>
    <link>http://instorebankspace.com/newsletter/2010/08/01</link>
  </row>
  <row>
    <id>82</id>
    <title>Martin on Retailing, Amer. Banker</title>
    <date>Thursday, August 05, 2010</date>
    <description>Goodwill Gestures Can Be Great For Business</description>
    <link>http://www.americanbanker.com/issues/175_149/goodwill-gestures-1023588-1.html</link>
  </row>
  <row>
    <id>83</id>
    <title>The In-Store Advantage</title>
    <date>Sunday, August 15, 2010</date>
    <description>You Don't Have to Google It, Talking To, Not At, People</description>
    <link>http://instorebankspace.com/newsletter/2010/08/15</link>
  </row>
  <row>
    <id>84</id>
    <title>The In-Store Advantage, 9/1/10</title>
    <date>Wednesday, September 01, 2010</date>
    <description>A Gesture Worthy of Copying, Play Like You Practice</description>
    <link>http://instorebankspace.com/newsletter/2010/09/01</link>
  </row>
  <row>
    <id>85</id>
    <title>Martin on Retailing, Amer. Banker</title>
    <date>Thursday, September 02, 2010</date>
    <description>Prepare for the Worst with Plans B, C, D...</description>
    <link>http://www.americanbanker.com/issues/175_169/column-martin-preparedness-1024930-1.html</link>
  </row>
  <row>
    <id>86</id>
    <title>The In-Store Advantage, 9-15-10</title>
    <date>Wednesday, September 15, 2010</date>
    <description>Projecting the Right Image, A Simpler Focus</description>
    <link>http://instorebankspace.com/newsletter/2010/09/15</link>
  </row>
  <row>
    <id>87</id>
    <title>The In-Store Advantage</title>
    <date>Friday, October 01, 2010</date>
    <description>Timely Meetings, Getting Attitudes in Line</description>
    <link>http://instorebankspace.com/newsletter/2010/10/01</link>
  </row>
  <row>
    <id>88</id>
    <title>Martin on Retailing, Amer. Banker</title>
    <date>Thursday, October 07, 2010</date>
    <description>Sales Can Be a Bank's Coal Mine Canary</description>
    <link>http://www.americanbanker.com/issues/175_193/column-martin-coal-mine-canary-1026720-1.html</link>
  </row>
  <row>
    <id>89</id>
    <title>The In-Store Advantage, 10-15-10</title>
    <date>Friday, October 15, 2010</date>
    <description>Sales Through the Roof, Do Customers "Know" You, or "No" You?</description>
    <link>http://instorebankspace.com/newsletter/2010/10/15</link>
  </row>
  <row>
    <id>90</id>
    <title>The In-Store Advantage</title>
    <date>Monday, November 01, 2010</date>
    <description>Complimenting Your Approach, Act Now, Supplies are Limited</description>
    <link>http://instorebankspace.com/newsletter/2010/11/01</link>
  </row>
  <row>
    <id>91</id>
    <title>Martin on Retailing, Amer. Banker</title>
    <date>Thursday, November 04, 2010</date>
    <description>Sometimes the Best Pitch is No Pitch</description>
    <link>http://www.americanbanker.com/issues/175_212/column-martin-no-pitch-1028179-1.html</link>
  </row>
  <row>
    <id>92</id>
    <title>The In-Store Advantage</title>
    <date>Monday, November 15, 2010</date>
    <description>As Luck Would Have It, Just Kids Stuff?</description>
    <link>http://instorebankspace.com/newsletter/2010/11/15</link>
  </row>
  <row>
    <id>93</id>
    <title>The In-Store Advantage, 12-01-10</title>
    <date>Wednesday, December 01, 2010</date>
    <description>Picture Imperfect Service, Cleaning Up Attitudes</description>
    <link>http://instorebankspace.com/newsletter/2010/12/01</link>
  </row>
  <row>
    <id>94</id>
    <title>Maritn on Retailing</title>
    <date>Thursday, December 02, 2010</date>
    <description>Don't Take it for Granted that Customers Know All You Offer</description>
    <link>http://www.americanbanker.com/issues/175_230/column-martin-costumers-for-granted-1029313-1.html</link>
  </row>
  <row>
    <id>95</id>
    <title>The In-Store Advantage, 12-15-10</title>
    <date>Wednesday, December 15, 2010</date>
    <description>A Sensible Position, Neighborly Advice</description>
    <link>http://instorebankspace.com/newsletter/2010/12/15</link>
  </row>
  <row>
    <id>96</id>
    <title>The In-Store Advantage, 1-1-11</title>
    <date>Saturday, January 01, 2011</date>
    <description>A Touching Display, Who Makes the List?</description>
    <link>http://instorebankspace.com/newsletter/2011/01/01</link>
  </row>
  <row>
    <id>98</id>
    <title>Martin on Retailing, Amer. Banker</title>
    <date>Thursday, January 06, 2011</date>
    <description>Give Them What They Can't Get on the Smartphone</description>
    <link>http://www.americanbanker.com/issues/176_4/column-martin-smartphones-1030881-1.html</link>
  </row>
  <row>
    <id>97</id>
    <title>The In-Store Advantage, 1-15-11</title>
    <date>Saturday, January 15, 2011</date>
    <description>Press Pound, Zero, Zero, etc., Put Me In Coach</description>
    <link>http://instorebankspace.com/newsletter/2011/01/15</link>
  </row>
  <row>
    <id>99</id>
    <title>The In-Store Advantage, 2-1-11</title>
    <date>Tuesday, February 01, 2011</date>
    <description>A Fair Assessment, Down By the River</description>
    <link>http://instorebankspace.com/newsletter/2011/02/01</link>
  </row>
  <row>
    <id>100</id>
    <title>Martin on Retailing, Amer. Banker</title>
    <date>Thursday, February 03, 2011</date>
    <description>Train or Get Train Wrecks</description>
    <link>http://www.americanbanker.com/issues/176_23/train-or-get-train-wrecks-1032365-1.html</link>
  </row>
  <row>
    <id>101</id>
    <title>The In-Store Advantage, 2-15-11</title>
    <date>Tuesday, February 15, 2011</date>
    <description>Dealing with Turbulence, Service Disconnection</description>
    <link>http://instorebankspace.com/newsletter/2011/02/15</link>
  </row>
  <row>
    <id>102</id>
    <title>The In-Store Advantage, 3-1-11</title>
    <date>Tuesday, March 01, 2011</date>
    <description>First Time Today for Them, Louder Than Words</description>
    <link>http://instorebankspace.com/newsletter/2011/03/01</link>
  </row>
  <row>
    <id>103</id>
    <title>Martin on Retailing, Amer. Banker</title>
    <date>Thursday, March 03, 2011</date>
    <description>If He Hollers 'Bad Fit," Let Him Go</description>
    <link>http://www.americanbanker.com/issues/176_42/if-he-hollers-let-him-go-1033869-1.html?zkPrintable=1&amp;nopagination=1</link>
  </row>
  <row>
    <id>104</id>
    <title>The In-Store Advantage, 3/15/11</title>
    <date>Tuesday, March 15, 2011</date>
    <description>Training the Trained, What's Your Message?</description>
    <link>http://instorebankspace.com/newsletter/2011/03/15</link>
  </row>
  <row>
    <id>105</id>
    <title>The In-Store Advantage, 4-1-11</title>
    <date>Friday, April 01, 2011</date>
    <description>Do Your Best to Be Prepared, Come On, Get Happy</description>
    <link>http://instorebankspace.com/newsletter/2011/04/01</link>
  </row>
  <row>
    <id>106</id>
    <title>Martin on Retailing, Amer. Banker</title>
    <date>Monday, April 11, 2011</date>
    <description>Nice, Cozy Branch. But Who's Going?</description>
    <link>http://www.americanbanker.com/issues/176_69/nice-cozy-branch-but-whos-going-1035756-1.html?zkPrintable=1&amp;nopagination=1</link>
  </row>
  <row>
    <id>107</id>
    <title>The In-Store Advantage, 4-15-11</title>
    <date>Friday, April 15, 2011</date>
    <description>Nothing Small About Small Talk, Feeling a Little Burned</description>
    <link>http://instorebankspace.com/newsletter/2011/04/15</link>
  </row>
  <row>
    <id>108</id>
    <title>The In-Store Advantage, 5-1-11</title>
    <date>Sunday, May 01, 2011</date>
    <description>Pretty Accommodating, Time to Graduate?</description>
    <link>http://instorebankspace.com/newsletter/2011/05/01</link>
  </row>
  <row>
    <id>109</id>
    <title>Martin on Retailing, Amer. Banker</title>
    <date>Thursday, May 05, 2011</date>
    <description>Boot Camp: Hand to Hand Marketing</description>
    <link>http://www.americanbanker.com/issues/176_86/hand-to-hand-marketing-1037046-1.html?zkPrintable=1&amp;nopagination=1</link>
  </row>
  <row>
    <id>110</id>
    <title>The In-Store Advantage, 5-15-11</title>
    <date>Sunday, May 15, 2011</date>
    <description>Who's the Boss, An Appetite for Improvement</description>
    <link>http://instorebankspace.com/newsletter/2011/05/15</link>
  </row>
  <row>
    <id>111</id>
    <title>The In-Store Advantage, 06/01/11</title>
    <date>Wednesday, June 01, 2011</date>
    <description>The Tommy and Gina Business, Apple's Core</description>
    <link>http://instorebankspace.com/newsletter/2011/06/01</link>
  </row>
  <row>
    <id>113</id>
    <title>Martin on Retailing, Amer. Banker</title>
    <date>Thursday, June 02, 2011</date>
    <description>Good Loan Officers Listen to Plumbers</description>
    <link>http://www.americanbanker.com/issues/176_105/loan-officers-learn-from-plumbers-1038340-1.html?zkPrintable=1&amp;nopagination=1</link>
  </row>
  <row>
    <id>112</id>
    <title>The In-Store Advantage, 6-15-11</title>
    <date>Wednesday, June 15, 2011</date>
    <description>Poker Face, What Time is it Again?</description>
    <link>http://instorebankspace.com/newsletter/2011/06/15</link>
  </row>
  <row>
    <id>114</id>
    <title>The In-Store Advantage, 7-01-11</title>
    <date>Friday, July 01, 2011</date>
    <description>Keeping Your Head Above Water, Only Argument I Need, Shawn</description>
    <link>http://instorebankspace.com/newsletter/2011/07/01</link>
  </row>
  <row>
    <id>115</id>
    <title>Martin on Retailing, Amer. Banker</title>
    <date>Thursday, July 07, 2011</date>
    <description>One Big Lesson for Banks from Four Seasons</description>
    <link>http://www.americanbanker.com/bankthink/four-seasons-luxury-retail-banks-martin-1039741-1.html</link>
  </row>
  <row>
    <id>116</id>
    <title>The In-Store Advantage, 7-15-11</title>
    <date>Friday, July 15, 2011</date>
    <description>Rejection Letters, Constantly Out of Line</description>
    <link>http://instorebankspace.com/newsletter/2011/07/15</link>
  </row>
  <row>
    <id>117</id>
    <title>The In-Store Advantage, 8-0-11</title>
    <date>Monday, August 01, 2011</date>
    <description>Communication Breakdown, The Signs of Leo</description>
    <link>http://instorebankspace.com/newsletter/2011/08/01</link>
  </row>
  <row>
    <id>119</id>
    <title>Martin on Retailing, Amer. Banker</title>
    <date>Thursday, August 04, 2011</date>
    <description>Bring the Brick and Mortar to Life</description>
    <link>http://www.americanbanker.com/bankthink/branch-future-martin-1040823-1.html</link>
  </row>
  <row>
    <id>118</id>
    <title>The In-Store Advantage, 8-15-11</title>
    <date>Monday, August 15, 2011</date>
    <description>Grape Expectations, Skip the Whine List</description>
    <link>http://instorebankspace.com/newsletter/2011/08/15</link>
  </row>
  <row>
    <id>120</id>
    <title>Martin on Retailing, Amer. Banker</title>
    <date>Thursday, September 01, 2011</date>
    <description>Train Everyone in Sales - From the Top Down</description>
    <link>http://www.americanbanker.com/bankthink/branch-train-sales-martin-technology-1041691-1.html</link>
  </row>
  <row>
    <id>121</id>
    <title>The In-Store Advantage, 9-01-11</title>
    <date>Thursday, September 01, 2011</date>
    <description>I'm a Big Fan, Driven for the Business</description>
    <link>http://instorebankspace.com/newsletter/2011/09/01</link>
  </row>
  <row>
    <id>122</id>
    <title>The In-Store Advantage, 9-15-11</title>
    <date>Thursday, September 15, 2011</date>
    <description>A Lot on Their Minds, Constructive Relationships</description>
    <link>http://instorebankspace.com/newsletter/2011/09/15</link>
  </row>
  <row>
    <id>123</id>
    <title>The In-Store Advantage, 10-01-11</title>
    <date>Saturday, October 01, 2011</date>
    <description>Putting on the Ritz, Now That You Have Their Attention</description>
    <link>http://instorebankspace.com/newsletter/2011/10/01</link>
  </row>
  <row>
    <id>125</id>
    <title>Martin on Retailing, Amer. Banker</title>
    <date>Thursday, October 06, 2011</date>
    <description>Don't Let Bank-Bashers Hurt Your Team's Morale</description>
    <link>http://www.americanbanker.com/bankthink/stop-bank-basher-from-hurting-team-morale-martin-1042817-1.html</link>
  </row>
  <row>
    <id>124</id>
    <title>The In-Store Advantage, 10-15-11</title>
    <date>Saturday, October 15, 2011</date>
    <description>To Infinity and Beyond, Distorted Feedback</description>
    <link>http://instorebankspace.com/newsletter/2011/10/15</link>
  </row>
  <row>
    <id>126</id>
    <title>The In-Store Advantage, 11-01-11</title>
    <date>Tuesday, November 01, 2011</date>
    <description>Gauging a Service Culture, Okay, Sign Me Up</description>
    <link>http://instorebankspace.com/newsletter/2011/11/01</link>
  </row>
  <row>
    <id>127</id>
    <title>Martin on Retailing, Amer. Banker</title>
    <date>Friday, November 04, 2011</date>
    <description>"Everyone's Doing It" is a Weak Retail Banking Strategy</description>
    <link>http://www.americanbanker.com/bankthink/retail-banking-everyone-doing-it-weak-stragegy-1043721-1.html</link>
  </row>
  <row>
    <id>128</id>
    <title>The In-Store Advantage, 11-15-11</title>
    <date>Tuesday, November 15, 2011</date>
    <description>Quite a Display, Farming for Results</description>
    <link>http://instorebankspace.com/newsletter/2011/11/15</link>
  </row>
  <row>
    <id>130</id>
    <title>Martin on Retailing, Amer. Banker</title>
    <date>Wednesday, November 30, 2011</date>
    <description>If Waiters Can Make Personal Connections, So Can Bankers</description>
    <link>http://www.americanbanker.com/bankthink/if-waiters-can-make-personal-connections-so-can-bankers-1044452-1.html</link>
  </row>
  <row>
    <id>129</id>
    <title>The In-Store Advantage, 12-01-11</title>
    <date>Thursday, December 01, 2011</date>
    <description>Play Through the Whistle, Cynicism Isn't Intelligence</description>
    <link>http://instorebankspace.com/newsletter/2011/12/01</link>
  </row>
  <row>
    <id>131</id>
    <title>The In-Store Advantage, 12-15-11</title>
    <date>Thursday, December 15, 2011</date>
    <description>There is No "I" in Tebow, Pencil Me In</description>
    <link>http://instorebankspace.com/newsletter/2011/12/15</link>
  </row>
  <row>
    <id>132</id>
    <title>The In-Store Advantage, 01-01-12</title>
    <date>Sunday, January 01, 2012</date>
    <description>You Won't Win (or Lose) Them All, Working Resolutely</description>
    <link>http://instorebankspace.com/newsletter/2012/01/01</link>
  </row>
  <row>
    <id>134</id>
    <title>Martin on Retailing, Amer. Banker</title>
    <date>Thursday, January 05, 2012</date>
    <description>Recruit Front Line Hires from Hamburger University</description>
    <link>http://www.americanbanker.com/bankthink/recruit-frontline-hires-from-hamburger-university-1045315-1.html</link>
  </row>
  <row>
    <id>133</id>
    <title>The In-Store Advantage, 01-15-12</title>
    <date>Sunday, January 15, 2012</date>
    <description>Getting More Out of Less, Stepping Out of Line</description>
    <link>http://instorebankspace.com/newsletter/2012/01/15</link>
  </row>
  <row>
    <id>135</id>
    <title>Martin on Retailing, Amer. Banker</title>
    <date>Tuesday, January 31, 2012</date>
    <description>Get Rid of Outdated Tasks That Waste Bankers' Time</description>
    <link>http://www.americanbanker.com/bankthink/clear-away-the-clutter-of-unneeded-tasks-1046195-1.html</link>
  </row>
  <row>
    <id>136</id>
    <title>The In-Store Advantage, 2-1-12</title>
    <date>Wednesday, February 01, 2012</date>
    <description>A Couch Full of Geniuses, No Water Breaks</description>
    <link>http://instorebankspace.com/newsletter/2012/02/01</link>
  </row>
  <row>
    <id>137</id>
    <title>The In-Store Advantage, 2-15-12</title>
    <date>Wednesday, February 15, 2012</date>
    <description>Catching a Leader in Action, Scouting for Sales</description>
    <link>http://instorebankspace.com/newsletter/2012/02/15</link>
  </row>
  <row>
    <id>138</id>
    <title>Martin on Retailing, Amer Banker</title>
    <date>Tuesday, February 28, 2012</date>
    <description>Your Staff's Time is as Valuable as the Customer's</description>
    <link>http://www.americanbanker.com/bankthink/your-staffs-time-is-as-valuable-as-the-customers-1046982-1.html</link>
  </row>
  <row>
    <id>139</id>
    <title>The In-Store Advantage</title>
    <date>Thursday, March 01, 2012</date>
    <description>I Love a Parade?, The Known Unknowns</description>
    <link>http://instorebankspace.com/newsletter/2012/03/01</link>
  </row>
  <row>
    <id>140</id>
    <title>The In-Store Advantage 03/15/12</title>
    <date>Thursday, March 15, 2012</date>
    <description>Admiring Their Style, A Smarter Strategy?</description>
    <link>http://instorebankspace.com/newsletter/2012/03/15</link>
  </row>
  <row>
    <id>141</id>
    <title>The In-Store Advantage 4/1/12</title>
    <date>Sunday, April 01, 2012</date>
    <description>Surveying the Scene, Meeting Expectations</description>
    <link>http://instorebankspace.com/newsletter/2012/04/01</link>
  </row>
  <row>
    <id>142</id>
    <title>Martin on Retailing, Amer. Banker</title>
    <date>Tuesday, April 03, 2012</date>
    <description>Get Out of the Branch, Go Visit Local Businesses</description>
    <link>http://www.americanbanker.com/bankthink/get-out-of-the-branch-go-visit-local-businesses-1048109-1.html</link>
  </row>
  <row>
    <id>143</id>
    <title>The In-Store Advantage 4/15/12</title>
    <date>Sunday, April 15, 2012</date>
    <description>A Wise Environmentalist, Back in the Day</description>
    <link>http://instorebankspace.com/newsletter/2012/04/15</link>
  </row>
  <row>
    <id>144</id>
    <title>The In-Store Advantage 5/01/12</title>
    <date>Tuesday, May 01, 2012</date>
    <description>Not Very Attendant, Making the Pitch</description>
    <link>http://instorebankspace.com/newsletter/2012/05/01</link>
  </row>
  <row>
    <id>145</id>
    <title>Martin on Retailing, Amer Banker</title>
    <date>Tuesday, May 01, 2012</date>
    <description>Can You Explain Your Incentive Pay Plan to Your Staff?</description>
    <link>http://www.americanbanker.com/bankthink/can-you-explain-your-incentive-pay-plan-to-your-staff-1048885-1.html</link>
  </row>
  <row>
    <id>146</id>
    <title>The In-Store Advantage 5/15/12</title>
    <date>Tuesday, May 15, 2012</date>
    <description>It's Like...You Know, A Pleasant Jolt</description>
    <link>http://instorebankspace.com/newsletter/2012/05/15</link>
  </row>
</ncbs_columns>

